A tube of Sensodyne Pronamel toothpaste on a bathroom sink

What Makes Pronamel Different?

Pronamel toothpaste is the first line of defense against acid erosion, protecting your tooth enamel against further damage. Unlike typical toothpaste, Pronamel is specifically formulated to combat acid erosion, which can weaken and damage your tooth enamel. Pronamel's optimized formulation includes ingredients tailored to strengthen and protect tooth enamel—without sodium lauryl sulfate, which may potentially exacerbate oral sensitivities in some individuals.

Learn more about the science behind Pronamel toothpaste, why it’s different from regular toothpaste, and how it can be your preferred choice if you’re seeking gentler oral care.

Everything You Need To Know About Sodium Lauryl Sulfate (SLS)

Everything You Need to Know About Sodium Lauryl Sulfate (SLS)

From beauty products to toothpastes, get the facts on this common chemical—and find out if an SLS-free toothpaste is right for you.

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Pronamel® Toothpaste Actively Strengthens Weakened Tooth Enamel

Learn how Pronamel® strengthens weakened enamel and prevents further enamel from deteriorating.

how pronamel works science

Behind the Paste: How Pronamel® Works

Fluoride is important for healthy teeth. Learn how the optimized formulation of Pronamel® helps strengthen and protect your enamel from further damage.  

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The Benefits of Pronamel® Toothpaste

Pronamel® is different from other toothpastes. Learn more about the benefits of Pronamel® toothpaste.

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The Science Behind Pronamel® Intensive Enamel Repair

Pronamel® Intensive Enamel Repair improves the remineralization cycle to repair and protect enamel.


The Science Behind Pronamel Active Shield

Pronamel Active Shield helps shield enamel against erosion and cavities by remineralizing weakened enamel

Pronamel Strong and Bright Toothpaste

Sensodyne® or Pronamel®: Which Toothpaste Is Right for You?

Both offer cavity protection, fresh taste, and sensitivity relief. Find out which toothpaste is right for your teeth.